What to Avoid in Your SEO Strategy

If you’ve been working on your site’s SEO but aren’t seeing results, you might be making one of these common mistakes:

1. Keyword Stuffing

Forcing keywords repeatedly into your text makes it unreadable. Google’s systems can detect this and will penalize your site. Focus on writing naturally for human users.

2. Broken Links

Internal or external links that lead to 404 error pages hurt your user experience and make it difficult for search engine bots to crawl your site.

3. Neglecting Meta Descriptions

Missing or duplicate meta descriptions reduce your Click-Through Rate (CTR) in search results. Write custom summaries for every page.